Pro to Pro: How to Connect Your Website and Social Media Presence
To increase your online presence, it's crucial to link your website and social media profiles – here's how to do it
HouzzIN
5 March 2018
When it comes to online marketing, a website and social media presence go hand in hand. You need social media to build your website’s search engine optimisation and, in turn, you can use your website for a source of content to share on social media platforms. Follow this guide to find out how you can reap the benefits of adding social media links to your website.
Add some click-through buttons
Include social media buttons on every page of your website to make it easy for visitors to link to all your profiles. Buttons for the main social networks are usually included as part of your website building software, so it’s simple to pop them on. For the best results, make sure they’re positioned in a prominent spot, such as the top, bottom or side of the web page. Haven’t updated your Facebook page for a while? It’s best to leave this button out and focus on those platforms you’re using regularly.
As well as buttons that navigate to your social media channels, don’t forget to include sharing buttons that will allow visitors to post your content to their own profiles.
Include social media buttons on every page of your website to make it easy for visitors to link to all your profiles. Buttons for the main social networks are usually included as part of your website building software, so it’s simple to pop them on. For the best results, make sure they’re positioned in a prominent spot, such as the top, bottom or side of the web page. Haven’t updated your Facebook page for a while? It’s best to leave this button out and focus on those platforms you’re using regularly.
As well as buttons that navigate to your social media channels, don’t forget to include sharing buttons that will allow visitors to post your content to their own profiles.
Show off your posts
Another way to highlight your social media presence is to showcase your posts on your website. It’s possible to embed your Twitter feed, for example, into your website to show readers what you’re tweeting about. It’s a great way to create a buzz and let visitors know instantly that you’re keeping up to date with what’s going on in the industry you are in.
Discover more in our beginner’s guide to social media
Another way to highlight your social media presence is to showcase your posts on your website. It’s possible to embed your Twitter feed, for example, into your website to show readers what you’re tweeting about. It’s a great way to create a buzz and let visitors know instantly that you’re keeping up to date with what’s going on in the industry you are in.
Discover more in our beginner’s guide to social media
Connect to your Houzz profile
It’s really simple to link your website to your Houzz profile by including a Houzz badge alongside your other social media buttons. Wix and Squarespace now enable you to easily add a Houzz badge, so you can put it on while you’re building your site. And if your website provider doesn’t have this option, that’s no problem either. Visit the Buttons and Badges page, click on your preferred Houzz badge to reveal your personalised HTML code, then copy and paste it to your website.
Find out how to encourage clients to write a positive review
It’s really simple to link your website to your Houzz profile by including a Houzz badge alongside your other social media buttons. Wix and Squarespace now enable you to easily add a Houzz badge, so you can put it on while you’re building your site. And if your website provider doesn’t have this option, that’s no problem either. Visit the Buttons and Badges page, click on your preferred Houzz badge to reveal your personalised HTML code, then copy and paste it to your website.
Find out how to encourage clients to write a positive review
Simplify the process
Want to make it even easier to link your Houzz profile and website? Try the free Houzz Site Designer, which enables you to create a website quickly and simply. Create a profile first and the tool will use this information to build the website, which you can then customise whenever you like. The website you design will be automatically optimised for mobile technology, and of course a Houzz badge is included in the template.
How have you linked your website to your social media platforms? Share your experiences in the Comments section.
Want to make it even easier to link your Houzz profile and website? Try the free Houzz Site Designer, which enables you to create a website quickly and simply. Create a profile first and the tool will use this information to build the website, which you can then customise whenever you like. The website you design will be automatically optimised for mobile technology, and of course a Houzz badge is included in the template.
How have you linked your website to your social media platforms? Share your experiences in the Comments section.
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Bizarre coincidence, just finished doing all of this yesterday, I like the idea of having the twitter steam on the website though (not done this yet). To anybody who has any doubts I can confirm that having ramped up my social media activity in the last two weeks I can see that this this has had a very positive effect on google. I have pushed one competitor off the 1st page and I'm starting to dominate the 1st page with multiple appearances under one search. I hate social media its a right ball ache but if this continues and results in leads and sales I might be pursued
Also all Pros note that there is much much less competition on youtube, if you tag videos with narrow, relevant search terms there will be much less competition for millions and millions of hits.
Always tag, describe, WATERMARK and link back images *ALWAYS" "A L W A Y S" (haVe I MADE MY POINT!). Having you're work all over pinterest etc is meaningless if the link back gets broken or the image gets stolen, a physical watermark is there for ever.
The quality and breath of articles on Houzz is amazing, keep up the good work
Agree with the post above
Can’t wait to get started on these points! Very excited to get everything up and running